Stop guessing. Start understanding what drives your team’s performance.

By connecting behavioral patterns, KPIs, and CRM data — for clear, objective decisions.

We leverage extensive market, industry, and research data to precisely and scientifically define your role-specific competency requirements.

- 125K+ job postings analyzed
- 89 industry reports processed
- 342 scientific sources
- 47 live updates today

What we make of your data

Three packages, the same four questions: what your team does, what it can do and what drives it — each from your data to a concrete action.

What does your data show?

Illustrations with sample data

Revenue drivers

Meetings+0.42
Opportunities+0.31
Cold calls−0.27

Revenue per person

Sweet spot

Meetings per month

Activity profile

Your teamTop performers

Today

Set a daily goal
Book 3 meetings
Send 2 quotes

Competency profile

lowstrong

Communication
Negotiation
Problem solving
Analytics

Target corridor

lowstrong

Communication
Negotiation
Problem solving
Analytics

Top performers’ corridor

Team heatmap

Communication
Negotiation
Problem solving
Analytics

Gap

Training plan

NegotiationPriority 1
AnalyticsPriority 2

What matters to me

littlea lot

Security
Recognition
Advancement

Self-reported

This matters to me:

Security
Recognition
Advancement

Important and fulfilled

Security78%
Recognition55%
Advancement25%

fulfilledimportant

Development plan

TodayMilestoneGoal

Three packages with four steps each, from your data to a concrete action
Performance package What your team does from your CRM export	Talent package What your team can do from your assessment as a manager	Motivation package What drives your team from two questions to your team
Which activities move you closer to your goals? Not all of them. Your CRM export shows which ones count — and which only cost time.	Which competencies does your team have? Your assessment is enough — every person gets a clear competency profile.	What matters to your employees? Two questions are enough — your employees say for themselves what matters to them.
How much of them is ideal? More is not always better. Your sweet spot shows where extra effort stops paying off.	How much competency is ideal? Your top performers set the bar — their profile becomes the target corridor.	There is no outside ideal here: what matters is up to each person.
What do top performers do differently? They don’t work more, they work differently. The activity profile shows exactly how.	Which competencies is your team missing? Comparing with your top people shows where things are stuck — and where they aren’t.	Do they get what matters to them? The gap between important and fulfilled — both self-reported — shows where you can start.
How do we improve your activities? Small daily nudges instead of big programmes — derived from your own numbers. Daily nudges	How do we improve your competencies? No scattershot training: everyone gets only the training they actually need. Personalised training	How do we strengthen motivation? With development conversations that start from what matters to the person. Individual development plans

Performance package

What your team does

from your CRM export

1
What does your data show?
Which activities move you closer to your goals?
Not all of them. Your CRM export shows which ones count — and which only cost time.
Revenue drivers
Meetings+0.42
Opportunities+0.31
Cold calls−0.27
What is ideal?
How much of them is ideal?
More is not always better. Your sweet spot shows where extra effort stops paying off.
Where does your team stand?
What do top performers do differently?
They don’t work more, they work differently. The activity profile shows exactly how.
4
How do you reach your goal?
How do we improve your activities?
Small daily nudges instead of big programmes — derived from your own numbers.
Daily nudges
Today
Set a daily goal
Book 3 meetings
Send 2 quotes

Illustrations with sample data

View demo

With sample data, no account needed

Data, made easy to understand.

We turn complex data into clear, actionable insights by combining proprietary data, individual inputs, and structured assessments.

Data Acquisition

Our web crawlers run 24/7, so you don’t have to.

Our data foundation is continuously updated and built on fully automated data collection from current and historical job postings, industry reports, and scientific research.

Assessments

Quickly and easily assess team capabilities and individual competencies.

Personalized assessments are based on scientifically validated questionnaires, including both self and peer evaluations.

CRM Systems

Analyze KPIs individually or directly through your systems.

Enhance your team analysis by enriching competency profiles with performance data, either manually or fully automated through your CRM.

Our web crawlers run 24/7, so you don’t have to.

Our data foundation is continuously updated and built on fully automated data collection from current and historical job postings, industry reports, and scientific research.

Quickly and easily assess team capabilities and individual competencies.

Personalized assessments are based on scientifically validated questionnaires, including both self and peer evaluations.

Analyze KPIs individually or directly through your systems.

Enhance your team analysis by enriching competency profiles with performance data, either manually or fully automated through your CRM.

Get started today

It's time to make your team more successful. Talk to us and use complab to understand where your strengths lie and which competencies deserve your focus.

See it for yourself.

Understand what truly drives success and how to strengthen your team to achieve outstanding results, today and in the future.

- Technology should be used pragmatically to improve processes and develop talent in a targeted way. complab delivers real value by simplifying workflows and providing data-driven recommendations for better collaboration.
  Thomas G. Kistner
  Managing Director, BRICKLOG
- Knowing you have a successful team is one thing. Understanding what actually makes that team successful is something complab made visible for the first time.
  Julia Weber
  Head of People & Culture
- Not having to manually create surveys for competency analysis anymore is a huge win. The automated insights are incredibly helpful.
  Stefan Ritter
  Head of Sales

Our Services:

We analyze hundreds of thousands of data points every day to identify which skills and behaviors drive success in specific roles, based on: • market data • AI-based pattern recognition • web crawling • text mining • self and peer assessments • CRM data • real performance data from your teams

Evidence-Based Competency & Role Analysis

All recommendations are based on the competencies that truly drive impact within your organization — objective, anonymized, and scientifically grounded.

You get:

Objective competency profiles for teams and individuals
Data-backed performance drivers
Internal vs. market skill comparison
CRM data analysis
Detailed competency reports with clear recommendations

Skill Gap Analysis (Current vs. Target) with Market and Performance Benchmarking

We compare existing competencies with market requirements and proven success factors within your organization.

You get:

Skill gap matrix
Prioritization of relevant future skills
Roadmap to close competency gaps
Clear and actionable development strategy

Training & Workshops (In-house / Remote)

Already identified skill gaps or performance drivers? We turn your insights into practical, high-impact training.

You get:

Workshops on role profiles, competency models, and people development
Training focused on performance drivers and future-relevant skills

Frequently Asked Questions

If you can't find the answer here, feel free to email us and our support team will be happy to help.

Stop guessing. Start understanding what drives your team’s performance.

By connecting behavioral patterns, KPIs, and CRM data — for clear, objective decisions.

We leverage extensive market, industry, and research data to precisely and scientifically define your role-specific competency requirements.

- 125K+ job postings analyzed
- 89 industry reports processed
- 342 scientific sources
- 47 live updates today

Performance package

What your team does

from your CRM export

Talent package

What your team can do

from your assessment as a manager

Motivation package

What drives your team

from two questions to your team

Which activities move you closer to your goals?

Not all of them. Your CRM export shows which ones count — and which only cost time.

Which competencies does your team have?

Your assessment is enough — every person gets a clear competency profile.

What matters to your employees?

Two questions are enough — your employees say for themselves what matters to them.

How much of them is ideal?

More is not always better. Your sweet spot shows where extra effort stops paying off.

How much competency is ideal?

Your top performers set the bar — their profile becomes the target corridor.

There is no outside ideal here: what matters is up to each person.

What do top performers do differently?

They don’t work more, they work differently. The activity profile shows exactly how.

Which competencies is your team missing?

Comparing with your top people shows where things are stuck — and where they aren’t.

Do they get what matters to them?

The gap between important and fulfilled — both self-reported — shows where you can start.

How do we improve your activities?

Small daily nudges instead of big programmes — derived from your own numbers.

Daily nudges

How do we improve your competencies?

No scattershot training: everyone gets only the training they actually need.

Personalised training

How do we strengthen motivation?

With development conversations that start from what matters to the person.

Individual development plans

Our Services: